Solar Leasing Companies Head Eastward With Incentives. Popsicle, Anyone?

Tuesday, July 26, 2011
"We've got to make solar feel simpler than people see it today," says Patrick Crane, the chief marketing officer for the California-based solar leasing outfit Sungevity.

Is the solution a free popsicle?
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BLOG POSTS
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Kelly Rigg: Climate Deniers Campaign Against the BBC Backfires
Last week's independent review of the BBC's science coverage was a major setback for climate denialism, concluding as it did that the BBC has given far too much weight to unsubstantiated claims.
Charles R. Wolfe: Assuring Sustainable Third Places in the City
Will the prime square footage occupied by Borders have similar 'third place' potential once reclaimed? Will replacement uses provide the equivalent fusion business purposes of books, coffee, lecture and song?
Simone Lewis-Koskinen: The Hidden Lives of Sharks
2011-07-25-Screenshot20110725at4.27.40PM.jpg More people die while driving to the beach than while at the beach, let alone from shark attacks. In fact, more people die every year from toilet-bowl products or run-ins with a bucket than shark attacks.
Erich Pica: Waking Up to a Nuclear Nightmare
The idea that nuclear energy could be a safe solution to the world's energy needs was never more than an empty dream. Clearly, nuclear is just another nightmare problem.

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